Derived from our client’s brief, the main goal was to create a logo that exudes a fun and fresh atmosphere yet still represents the richness of Bali’s culture. We built the logotype from scratch and later added elements of art, nature, entertainment into the custom lettering, all comes together into one visually appealing logo that impeccably represents Bali Collection.
For the outdoor signage, components of wood were placed to deliver a vintage look and symbolizes the traditional and natural environment of Bali. It’s important for the wayfinding elements to be harmonious with the surrounding and at the same time eminently noticeable.
